Khodi Feiz, inspired by the concepts of clarity, concept, and context in style has developed the Bras Sofa for Artifort. Artifort is committed to design that focuses on functionality, comfort and good quality. Bras is a excellent example of its perform. It boasts an aesthetically pleasing layout and revolutionary use of materials.
The Bras Sofa by Artifort embraces ergonomics and intuitively molds itself to the organic posture of the user. Some of its notable features are its armrests which flaunt smooth contours. They make ideal rest spots for your arms. Khodi Feiz understands very well that the human arm doesn’t bend at a best correct angle it bends in an angular curve.
Khodi Feiz, of Feiz Style Studio in The Netherlands, posed the question, “Why are arms on armchairs straight?” This question became the inspiration for the Bras Sofa Program for Artifort. When sitting in an armchair, your arm naturally tends to position out and then curve back in, which is the place the shape of the Bras (arm) comes from.
The sofa not only seems far more inviting, it’s more comfortable for the consumer thanks to the faceted corners that hug you into a informal place.
About the development: