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Hi-Lo Store Design by David Guerra

David Guerra | Hi-Lo Store

The outfits keep follows the High and Low style, inside very variation of opposites with accepted, youthful, conceptual and essential design names. The way of thinking extends to make the internal architecture, from a very contrast of styles, products and sensations. The prominent view, in latticework 40x40cm, features a metallic pinky reddish beam.

In the region of outfits exposition, the lightness and romanticism have been explored by when utilizing the colorings white, silver and dry out golden. Contrasts among French wallpapers within the screens, the buttoned textile inside program spot along while using the effort in lace-trimmed within the wall, produced from Tetra Park bins because about the designer Leo Pilo, who coordinates the Belo Horizonte document enthusiasts neighborhood, make the atmosphere soothing for picking apparel.

In the dressing-rooms region, the crimson and pink colors presume the factor of seduction, glamor, appreciation and sensuality, the change of an star. Every star incorporates a period. Red curtains, buttoned panels, indirect lightning, numerous mirrors, satin sofa, retro chandelier and bookshelf with stylist foot build a scenario, when the protagonist may be the client.

David Guerra | Hi-Lo Store

Short description regarding the assignment execution: reconstruction or undertaking began with the bignning?

In the local, there seems being a retail outlet that, ten several ages ago, helpful to become described as a beachfront outfits retail outlet. Later, it sprang because of a reconstruction to often be a keep for men, which changed many issues. Then, immediately after this reconstruction, the spot has become an outlet, with no getting pretty much any aesthetics worry.

The position was horribly damaged, so it took virtually step secondly years to locate an individual serious on renting it, while it’s got a privileged localization. “When my prospects enquired me to assist you them getting a spot, on April 2010, I confess I became just a small tad apprehensive: the keep was involving two others, inside the again in the terrain. Even the prospects took time for you to decide, only on December they rented the place and I commenced doing the projected”.

David Guerra | Hi-Lo Store

David Guerra | Hi-Lo Store

Major yearn for with the users

The clients desired a save which carries a passionate characteristic, but in a current interpretation. A fragile keep, smooth, feminine, which would make the consumers sense at ease and, on a similar time, experience the seduction, glamor and enthusiasm environment, giving the save two sides: the passionate as well for the reason that seductive.

The HI-LO is often a keep of clothes and accessories, which follows the High & Low style, indicated because in the blend of opposite factors from recognized and conceptual manufacturers, combined with young brands and fundamental products to the day-by-day. The process, then, is dependant on the High & Low concept, building the architecture translates it and applies the minimal with romanticism and high with passion, are looking for and seduction.

David Guerra | Hi-Lo Store

David Guerra | Hi-Lo Store

Challenges

The initial issue was the facade included in a flora latticework 40x40cm, which came up up from Sao Paulo. The customers sought some thing loving to make the facade, they didn’t want whatever in connection with grids and also didn’t wish to commit a whole whole lot of.

The remedy on the latticework was great, however, the foreman inquired for 2 several weeks to do only the facade. The customers almost offered up, but we came on top of an professional that could try this function in fifteen working days, although he shipped it in thirty days only.

David Guerra | Hi-Lo Store

David Guerra | Hi-Lo Store

The minute obstacle was the cell in the clothes rack spot. It is really a function in Tetra Park boxes, built from the designer Léo Piló and his community of report enthusiasts. The notion was for getting right into a model that wouldn’t remind a negative good quality material, but would get into anything interesting, considerably like the report with the store.

After we get by means of a model, the complexity was to pick out an ideal utilized boxes, with no possessing almost any creased. The previous problem was the crimson chandelier. The spending plan didn’t allow for us to purchase a white crystal chandelier, so, we chosen to acquire a extra common crystal chandelier and that we hired an technician to fresh paint it in purple.

David Guerra | Hi-Lo Store

David Guerra | Hi-Lo Store

How does the venture dialogue while using creative concepts of the brand.

The venture functions products that look at the High and Low concept, so, at exactly the identical time, you are able to see recycled materials and cheaper price, for the reason that chandelier and also the Tetra Park panel, and it is possible to see chic products, including the French wallpaper. Keeping the concept of the store, the challenge explores the natural colors, contrasting with the red variations, giving beliefs towards straightforward and complex.

Location: Belo Horizonte, Minas Gerais, Brazil
Architect: David Guerra
Project name: Hi-Lo Store
Project leader: Architect David Guerra
Team: Architect David Guerra, Architect Gisella Lobato, Ninive Cardoso and Raiza Constanca
Type: Fashion Store
Completion date: 2011
Construction date: 110m

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